Project overview
A collaboration with Yoke Creative.
MIR London are an experiential agency, creating memorable activations for luxury brands such as Sipsmith, Mini and Whispering Angel.

The Brief
To create a brand identity for them that was contemporary, understated and incorporated the word ‘London’ into the logo. The new identity needed to sit comfortably alongside their client’s logos.

Project Scope
Brand Identity Workshop
Company messaging

Custom logo
Colour palette
Associated Type
Printed collateral
Presentation design
Art direction